Optizads vs TrueClicks. Your team works the list, or Oppy does.
TrueClicks watches Google and Microsoft Ads accounts so a PPC team catches problems before clients do, and prepares fixes to submit, free up to $50,000 of monthly spend. Optizads hands the whole follow-through to Oppy: it writes the fix with its evidence, applies it once you approve and keeps the record.
Side by side.
TrueClicks details from trueclicks.com, read on 4 October 2026. Products change, so check their site for current terms. The TrueClicks name and logo belong to their owner and only identify the product. Optizads is not affiliated with TrueClicks. Spotted an error? Tell us.
14 days free, no payment card
Where Optizads goes further.
Comments Oppy answers
Every finding is a task your team reads as a list, a board or a calendar. Comment on it, and Oppy answers.
Plans for growth, not only checks
Oppy plans new campaigns from live Keyword Planner data: keywords, monthly searches, top of page bids and a test budget you approve.
English and French
The app, the audits, the alerts and the client reports work in both languages. Each reader picks their own.
Which fits you.
TrueClicks fits when
Your PPC team does the work and wants a second pair of eyes on every account, free while spend stays under $50,000 a month.
Optizads fits when
You want fewer warnings and more work done: changes drafted with their evidence, approved in a click and applied for you.
The real difference: who works through the list.
TrueClicks catches mistakes and prepares fixes, which your team can apply in bulk. A specialist still goes through the list and decides each one. That is the right tool when your team has the hours.
Optizads gives those hours to Oppy. It reads the account, writes the change in full and applies it once you approve. Your team checks the work instead of doing it.
Try it beside what you use today.
Every account starts in Suggest only, so nothing changes until you approve it and you compare on your own data.
Connect in minutes
Sign in with Google and pick the ad account. There is no script to install, and nothing else you use changes.
Read the first audit
107 checks, each with the rows behind it. Set its findings next to what you already know.
Approve only what you agree with
Suggest only is the default: Oppy changes nothing until you say yes. Every change lands in History.
Questions about this comparison.
Anything else? Ask Oppy in the product, or write to the team.
TrueClicks is free up to $50,000 of spend. Is Optizads?
No. Optizads has a 14-day free trial with no payment card. After that, each Google Ads account has its own plan, priced by its monthly spend, from €333 a month billed yearly. The price pays for the work Oppy does, not only the checks.
Does Optizads support Microsoft Ads?
No. Optizads works on Google Ads only, and reads Analytics 4, Merchant Center and Search Console beside it.
Where does the TrueClicks information come from?
From TrueClicks's own website, trueclicks.com, read on 4 October 2026. Plans and prices change, so check their site for current details.
Put Oppy to work on your account.
Create your account and connect Google Ads. Your first audit arrives in minutes, your first tasks soon after. 14 days free, no card.
- Every change logged in History
- Hosted in the EU
- Any account size