Optizads vs Adalysis. Two audits, two ways of working.
Adalysis is a toolset for PPC specialists on Google and Microsoft Ads, known for ad testing and audits. Optizads runs the audit and the follow-through: Oppy turns each finding into a task and applies the change once you approve.
Side by side.
Adalysis details from adalysis.com, read on 5 October 2026. Products change, so check their site for current terms. The Adalysis name and logo belong to their owner and only identify the product. Optizads is not affiliated with Adalysis. Spotted an error? Tell us.
14 days free, no payment card
Where Optizads goes further.
Specialists when you need one
On any task, ask an Optizads specialist for a second opinion. Work outside Google Ads, such as tags or pages, is quoted at a fixed price before it starts.
Media plans from real demand
Oppy plans new campaigns from live Keyword Planner data: keywords, monthly searches, top of page bids and a test budget you approve.
English and French
The app, the audits, the alerts and the client reports work in both languages. Each reader picks their own.
Which fits you.
Adalysis fits when
Your specialists run Google and Microsoft Ads, test ads closely, and want one toolset with unlimited accounts under one spend-based plan.
Optizads fits when
You want findings turned into changes without a specialist working through each one: tasks with evidence, approval in one click, and alerts and reports that run themselves.
The real difference: who does the work.
Both products read a Google Ads account against more than a hundred checks, and both can fix what they find.
Adalysis gives your specialists the controls: they fix findings in the app, and some fixes run automatically. Optizads gives the work to Oppy: each finding is already a task with the evidence, the change, what it touches and how you will know it worked. Approve it and Oppy applies it.
Try it beside what you use today.
Every account starts in Suggest only, so nothing changes until you approve it and you compare on your own data.
Connect in minutes
Sign in with Google and pick the ad account. There is no script to install, and nothing else you use changes.
Read the first audit
107 checks, each with the rows behind it. Set its findings next to what you already know.
Approve only what you agree with
Suggest only is the default: Oppy changes nothing until you say yes. Every change lands in History.
Questions about this comparison.
Anything else? Ask Oppy in the product, or write to the team.
Do both tools audit Google Ads accounts?
Yes. Adalysis lists audits with more than 100 checks. Optizads runs its audit every week and turns each finding into a task Oppy can apply once you approve.
Does Optizads support Microsoft Ads?
No. Optizads is built for Google Ads only.
Where does the Adalysis information come from?
From Adalysis's own website, adalysis.com, read on 5 October 2026. Plans and prices change, so check their site for current details.
Put Oppy to work on your account.
Create your account and connect Google Ads. Your first audit arrives in minutes, your first tasks soon after. 14 days free, no card.
- Every change logged in History
- Hosted in the EU
- Any account size