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Optizads

Optizads vs MAI. An agent across platforms, or Google Ads in depth.

MAI is a performance marketing agent that monitors, recommends and runs optimisation across several ad platforms. Optizads works on Google Ads alone, and in depth. Oppy audits every week, writes each change with its evidence and applies it once you approve.

Try Optizads freeSee pricing14 days free, no payment card

Side by side.

Question
MAI
Optizads
What it is
A performance marketing agent for media buying
An AI operator for Google Ads, named Oppy
Who does the work
MAI monitors, investigates and recommends, and runs some optimisation on its own
Oppy reads the account and writes each change. You approve.
Ad platforms
Google, Meta and Microsoft Ads
Google Ads, with Analytics 4, Merchant Center and Search Console read beside it
Changes
Recommendations you approve, plus autonomous optimisation and budget moves
Applied by Oppy once you approve, then read back from the account
Pricing
Credits: plans from $99 to $999 a month, after $99 of free credits
Per Google Ads account, by its monthly ad spend: from €333 a month billed yearly; agencies from €200 per client account
Free trial
$99 of credits, no card
14 days, no payment card

MAI details from mai.co, read on 4 October 2026. Products change, so check their site for current terms. The MAI name and logo belong to their owner and only identify the product. Optizads is not affiliated with MAI. Spotted an error? Tell us.

Create your account

14 days free, no payment card

Where Optizads goes further.

  • One price per account, no credits

    Each Google Ads account has one plan, set by its spend, from €333 a month billed yearly. There are no credits to watch or top up.

  • 107 checks, each with its proof

    Every week, Oppy runs 107 checks on your Google Ads account. The 23 that judge results set their bars from your conversion data, and every finding shows the rows behind it.

  • Lines Oppy never crosses

    Budget changes, new campaigns, negative keywords and conversion tracking changes always wait for your approval, at any setting.

  • English and French

    The app, the audits, the alerts and the client reports work in both languages. Each reader picks their own.

Which fits you.

  • MAI fits when

    You buy media on several platforms and want one agent to move budget between them, with part of the optimisation running on its own.

  • Optizads fits when

    Google Ads is your main channel and you want it read in depth every week, with each change prepared for your approval.

The real difference: one channel, read in full.

An agent that spans platforms is built to move money between them. That breadth comes first.

Optizads is built for depth on one platform. It reads search terms, feeds, tracking and auction data in Google Ads, and shows the evidence before anything changes.

Try it beside what you use today.

Every account starts in Suggest only, so nothing changes until you approve it and you compare on your own data.

  1. Connect in minutes

    Sign in with Google and pick the ad account. There is no script to install, and nothing else you use changes.

  2. Read the first audit

    107 checks, each with the rows behind it. Set its findings next to what you already know.

  3. Approve only what you agree with

    Suggest only is the default: Oppy changes nothing until you say yes. Every change lands in History.

Compare Optizads with others.

Every comparison says what the other product is built for, with its sources and dates.

Every alternative to MAI, side by side

Questions about this comparison.

Anything else? Ask Oppy in the product, or write to the team.

Does Optizads move budget between Google and Meta?

No. Optizads works on Google Ads only. Inside Google Ads, Oppy proposes budget moves between campaigns, with the numbers behind each one.

How much does Optizads cost?

Each Google Ads account has its own plan, priced by its monthly spend, from €333 a month billed yearly. Agencies pay from €200 per client account. Every price is on the pricing page.

Where does the MAI information come from?

From MAI's own website, mai.co, read on 4 October 2026. Plans and prices change, so check their site for current details.

Put Oppy to work on your account.

Create your account and connect Google Ads. Your first audit arrives in minutes, your first tasks soon after. 14 days free, no card.

  • Every change logged in History
  • Hosted in the EU
  • Any account size