Optizads vs Roger. Two careful agents, two depths.
Roger is an AI agent for Google and Meta Ads that you run by chat, and it asks before changes that cost money. Optizads works the same careful way on Google Ads alone, and goes deeper: 107 checks every week, each finding with the rows that prove it, media plans from Keyword Planner and a task list the whole team shares.
Side by side.
Roger details from heyroger.ai, read on 4 October 2026. Products change, so check their site for current terms. The Roger name and logo belong to their owner and only identify the product. Optizads is not affiliated with Roger. Spotted an error? Tell us.
14 days free, no payment card
Where Optizads goes further.
107 checks, each with its proof
Every week, Optizads runs 107 checks across tracking, structure, bids, budgets, ads, Shopping and location. Every finding comes with the rows that prove it.
Media plans from live demand
Oppy plans new campaigns from Keyword Planner data: keywords, monthly searches, top of page bids and a test budget you approve.
A task list the team shares
Every finding is a task with an owner, a date and its comments. Read it as a list, a board or a calendar, and let Oppy answer the comments.
No credits to count
One price per Google Ads account, set by its spend. Nothing runs out halfway through the month.
Which fits you.
Roger fits when
You run Google and Meta Ads together and want one agent for both, driven from a chat, with ad creative made for you.
Optizads fits when
Google Ads is where the money goes and you want it covered in full: a weekly audit, media plans, tasks and reports, with each change waiting for your yes by default.
The real difference: breadth or depth.
Roger and Optizads share a rule: ask before spending the client's money. Roger spreads its work across Google and Meta, from a chat window.
Optizads puts all of its depth into Google Ads. Oppy reads the account against 107 checks every week, plans new campaigns from Keyword Planner data, and keeps every change in a History your clients can trust.
Try it beside what you use today.
Every account starts in Suggest only, so nothing changes until you approve it and you compare on your own data.
Connect in minutes
Sign in with Google and pick the ad account. There is no script to install, and nothing else you use changes.
Read the first audit
107 checks, each with the rows behind it. Set its findings next to what you already know.
Approve only what you agree with
Suggest only is the default: Oppy changes nothing until you say yes. Every change lands in History.
Questions about this comparison.
Anything else? Ask Oppy in the product, or write to the team.
Do both ask before they change an account?
Yes. Roger asks before changes with a financial impact. Optizads is set to Suggest only by default, and budget changes, new campaigns and tracking changes always wait for you, whatever the setting.
Does Optizads run Meta Ads?
No. Optizads works on Google Ads only. If Meta is a large part of your spend, an agent built for both, such as Roger, covers it.
Where does the Roger information come from?
From Roger's own website, heyroger.ai, read on 4 October 2026. Plans and prices change, so check their site for current details.
Put Oppy to work on your account.
Create your account and connect Google Ads. Your first audit arrives in minutes, your first tasks soon after. 14 days free, no card.
- Every change logged in History
- Hosted in the EU
- Any account size
