Who can change this account

Former agencies, freelancers and staff often keep admin access long after they stop working on the account. Admins can change billing, invite others and remove the owner.

An agency with admin access may be exactly right. Nobody knowing who holds it is not. The finding is the list, not an accusation.

The check reads every person invited to the account, with their role and who invited them. Access through a linked manager account, the usual agency route, is not part of this read: look at the Managers tab too.

Checks that weigh money or clicks judge what they find on your own account's numbers, not on one figure applied to every account, so what counts as a problem on a small account is not the same on a large one. Checks on settings read how the account is set up.

When there is too little to go on, the check says so instead of guessing. A finding always comes with the rows behind it, so you can read the evidence before you decide.

1. In Google Ads, open Admin, then Access and security.
2. List the users with Admin access, and note the domain of each email address.
3. Check who invited each one and whether they still work on the account.
4. Look at Managers too, to see which manager accounts are linked.

Remove access for people and agencies who no longer work on the account, or lower their role. Keep at least two admins from inside the business, so the account is never locked to one person.

Review the list every quarter, and whenever an agency or employee leaves.

• Change history
• Manager account (MCC)

The checks next to this one in Campaign structure, each with its own page.

• The same keyword bidding against itself in two campaigns
• Remarketing lists too small to serve
• No list separating people who already bought
• No audience list on any campaign
• Google widening the audience past the one you chose
• Google is applying its own recommendations