What's new in Optizads 1.34

Optizads now runs Meta Ads and LinkedIn Ads beside Google Ads. Each connects with its own sign-in: Facebook for Meta, LinkedIn for LinkedIn. Oppy starts with an audit, and changes nothing.

Each account gets every page a Google Ads account has: Overview, Plan, Tasks, Alerts, Audits, Reports and Oppy's chat. Meta brings 77 metrics and LinkedIn 71.

Every night, Oppy audits each account in its platform's terms. On Meta, it flags low-ranked ads, picture-only ad sets and budgets too thin to learn. On LinkedIn, it flags silent tracking, tiny audiences and long lead forms. Findings become tasks, and what cannot wait becomes an alert.

On a login that allows changes, Oppy pauses, turns on, and sets budgets and bids. It builds new campaigns, paused, and makes audiences. In Suggest, the default, every change waits for your yes.

Each active Meta or LinkedIn account is a line on your plan, priced by its own spend. The Meta Ads and LinkedIn Ads pages give the details.

An agency now groups its ad accounts by client. Accounts, the agency's home page, shows a row per client, its spend, clicks and impressions in one currency.

A client's pages show every account it runs, on every platform. What needs you, the month's budget, goals and tasks sit together, each tagged with its platform.

A client's monthly budget and daily maximum can cover all its platforms. One main goal can count the results of all its accounts.

Since 1.29, an agency can invite its client with the Client role, on the accounts it picks. Clients comment, ask Oppy and download reports, and see nothing else. See Team and access.

The Plan is Oppy's plan to reach your main goal by its date. Oppy groups the account's tasks into a few dated steps, and says what waits on you. Dates and figures come from your accounts: Oppy writes the words, never the numbers.

The main goal now has a date. One line, the same on every page, says where you stand: Behind the goal for 17 Jan: 850 of 1,000. A step running late says what one more week would cost.

Beat your goal, and Oppy offers a higher one. Results keeps the goal charts and each campaign's pace. Calendar shows the weeks, and moving a task shows the forecast first.

Share the plan as a PDF, by email, or as a read-only link in your agency's brand. See the Plan.

Knowledge holds what Oppy knows about your business: your site read whole, your social profiles, notes, files and sheets.

Tell Oppy a fact in the chat and it is kept after the answer, in your own words. Oppy works out how your brand speaks from your site, and drops any point it cannot quote from your pages. Exclude anything, and Oppy never reads it. See Knowledge.

Since 1.31, each task title says one action, the exact thing and where. Keywords sit in brackets with their match type. Goal, bid and budget tasks say what gets checked after the change.

Tasks now carry a number, such as TSK-1042, and tags with a colour. Approve, Start and Mark done come with Undo. Import tasks from a CSV or Excel file, and ask a specialist from any task.

In 1.35, ask Oppy in a comment or in the chat to change what a task does. It prepares the new version at once, keeps your own lines word for word, and the title follows. See Tasks.

The 14-day free trial now starts with a card. Nothing is charged before the trial ends, and you can cancel before. Each ad account, on any platform, is one line on your plan, priced by its own spend. See pricing.

Branding lists your custom domain's records in Optizads's own name, so they stay the same. Settings open over the page you are on. The app's cookie banner is shorter, and product analytics starts off.

When Oppy reads your search terms, each search says where it converted and which open task would block it. Oppy sets a conversion's default value only from a figure you give or your own records hold.

Every change, item by item, is in the changelog.