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DashThis alternatives. Dashboards, reports, or the work behind them.

DashThis builds white-label marketing dashboards from 30+ platforms, priced by the number of dashboards, from $44 a month billed yearly. People look elsewhere when they outgrow the dashboard caps, want deeper reports, or want alerts and forecasts with the figures. Here is how the options compare.

Try Optizads freeAll comparisons14 days free, no payment card

Why people look beyond DashThis.

DashThis is quick: pick the KPIs and a dashboard appears with your logo, kept current and emailed on schedule. Every plan comes with unlimited users.

Plans are capped by dashboards and data sources, so an agency adding clients climbs the tiers: Standard starts at $429 a month for 50 dashboards and costs more beyond. Its pages describe no alerts or forecasts, and its AI Insights are four preset analyses unless you add the PRO option.

What to look for.

  • Caps: dashboards, sources or clients included, and the price of the next tier.
  • Monitoring: alerts between reports, and where the month will end.
  • Report depth: one dashboard per client, or a template for each question.
  • AI: preset insights, a chat, or an operator that acts.

Best for, in one line each.

If you want
Look at
Alerts, forecasts and changes for Google Ads
Optizads
A client portal with goals and forecasts
AgencyAnalytics
No licence cost
Data Studio
Unlimited clients on one plan
Swydo
Budget pacing across many clients and channels
Whatagraph

The options side by side.

Product
What it is
Pricing
Optizads
An AI operator for Google Ads, named Oppy
Per Google Ads account, by its monthly ad spend: from €333 a month billed yearly; agencies from €200 per client account
Client reporting and dashboards for marketing agencies
$20 per client a month, billed yearly; volume pricing from 25 clients
Google's free tool for reports and dashboards, formerly Looker Studio
Free; Data Studio Pro $9 per user per project a month
Automated reporting and KPI monitoring for online agencies
One plan: €69 a month, or €62 billed yearly, with 10 data sources; more from €4.50 each
An agentic marketing intelligence platform for reporting and monitoring
Max from €999 a month billed yearly, from 50 credits; Prime on quote

Details of other products come from their own websites, read on 14 October 2026. Products change, so check their sites for current terms. Every name belongs to its owner. Spotted an error? Tell us.

Each option, next to DashThis.

Optizads

Where DashThis shows the figures, Optizads works on them. Each Google Ads account has an Overview with pacing, goals and up to 12 metrics, alerts every hour and every night, and a forecast of the month end. Oppy applies the changes you approve.

  • Fits when: You want the Google Ads work done, every change written for you and applied once you approve, with an audit every week.

Read the full comparison: Optizads vs DashThis.

AgencyAnalytics

AgencyAnalytics goes further than DashThis on client reporting, with slide-deck reports, approvals, a client portal, goals and trend forecasts, priced per client rather than per dashboard.

  • Fits when: Your agency reports on many channels for many clients, from SEO and social to ads and ecommerce, and wants white-label dashboards and AI-drafted commentary at a price per client.

Read the full comparison: Optizads vs AgencyAnalytics.

Data Studio

Data Studio is free and reads far more sources than DashThis, more than 1,400, but you build each dashboard yourself.

  • Fits when: You want a free tool that reports on many sources at once, and someone on the team likes building and keeping reports up to date.

Read the full comparison: Optizads vs Data Studio.

Swydo

Swydo is priced by data source rather than by dashboard, with unlimited clients and reports, and adds KPI alerts by email or Slack.

  • Fits when: Your agency reports on many channels, wants white-label reports in several languages and KPI alerts in Slack, and prefers a single low-priced plan, billed by data source.

Read the full comparison: Optizads vs Swydo.

Whatagraph

Whatagraph suits teams that have outgrown dashboards: AI agents build reports, pace budgets and check accounts across 60+ sources, from €999 a month billed yearly.

  • Fits when: You are a larger agency or brand with many channels and data sources, and want governed data, AI agents across every account and a dedicated success manager.

Read the full comparison: Optizads vs Whatagraph.

Switching from DashThis.

Before you change anything, note which KPIs each client's dashboard shows and keep a copy of the last reports sent, so clients see the same figures after the move.

In Optizads, pick those figures for each account's Overview, from the 157 built-in metrics or a sheet column, and set its goals so the Overview shows the pace. Keep DashThis for the clients whose reports also cover social or SEO.

Try it beside what you use today.

Every account starts in Suggest, so nothing changes until you approve it and you compare on your own data.

  1. Connect in minutes

    Sign in with Google and pick the ad account. There is no script to install, and nothing else you use changes.

  2. Read the first audit

    116 checks, each with the rows behind it. Set its findings next to what you already know.

  3. Approve only what you agree with

    Suggest is the default: Oppy changes nothing until you say yes. Every change lands in History.

Questions about DashThis alternatives.

Anything else? Ask Oppy in the product, or write to the team.

What is the best DashThis alternative?

For Google Ads with alerts, forecasts and the changes made, Optizads. For a client portal with goals and forecasts, AgencyAnalytics. For no licence cost, Data Studio. For unlimited clients on one plan, Swydo.

Which DashThis alternative has alerts?

Optizads checks each Google Ads account every hour and every night. Swydo sends performance alerts by email or Slack. AgencyAnalytics includes alerts and anomaly detection, and Whatagraph has goals and alerts on both plans.

Put Oppy to work on your account.

Create your account and connect Google Ads. Your first audit arrives in minutes, your first tasks soon after. 14 days free, no card.

  • Every change logged in History
  • Any account size